Branding
The need to update your marketing It is good news that non-essential retail businesses can open again on the 15th June. The problem you all have is the need to make your premises safe for customers and staff. Many of you are having to make considerable alterations to both your premises and procedures to be
Creativity
A series for aspiring photographers To improve your photography I thought that I would cover a number of photographic techniques as a set of photographic tips in the blog. Photographic tips: The panoramic image How do you take the perfect panoramic shot? The technique is fairly simple and the majority of people will be able
Commercial
The marketing mix has definitely changed over the years. Never more so in the latest crisis. There is increasing emphasis for online content and social media awareness. The immediacy of modern platforms and the sheer quantity of data being put out there means that your post can disappear in moments. The key to success is
Architecture
Refurbished offices for Regus by Falcon Construction Many of you are aware that I specialise in residential interior photography, however you may not know that I also cover commercial interiors too. Recently I have undertaken an interiors shoot for a construction company tasked with re-furbishing serviced offices for Regus. The purpose of this shoot was
Guest Blog
Guest blog by Cathy Marsters – Winter wildlife in Yellowstone.
Background and description of a winter Wildlife photography trip to Yellowstone, USA
Architecture
Background to the interior photography shoot. It was perhaps my dream referral when I was introduced by a networking colleague to carry out interiors photography for an expanding chain of pubs. Initially I was called to a meeting to discuss food photography. (See previous blog post –The art of the food-photographer ) At the meeting
Commercial
The art of food photography A case study on how food photographers work today So what is the purpose of food photography when it comes to marketing? This is an interesting question, as things have changed in the last few years. No longer do you find food photography with set up shots, often with fake ingredients
Events
A ‘Perfect Christmas Night’ concert. The Elmbridge Choirs I was recently given the privilege to cover the annual Christmas concert for the two Elmbridge choirs. This was a spectacular event that took place in Christ Church in Woking. The two Elmbridge choirs are very well known in my home area. The evening boasted a full house
Creativity
The benefits of collaboration in building creativity in your photography Setting it all up: Building the team The creative Gothic styled shoot idea came about from a chance meeting in the most unusual of circumstances. You would not normally expect such an encounter from the dull atmosphere of a local business exhibition. It is true
Commercial
Event Photography: getting ready for a successful festive season. A collaboration between 4 PR agencies It was pleasing to receive the call from one of my regular PR clients ‘PR Direct’ recently for some event photography. The ‘Christmas in July’ event was hosted at the KitchenAid experience showroom in Wigmore Street, London and sponsored by