Marketing image showing retail premises Branding

Marketing ideas for when you are ready to re-open…

The need to update your marketing It is good news that non-essential retail businesses can open again on the 15th June. The problem you all have is the need to make your premises safe for customers and staff. Many of you are having to make considerable alterations to both your premises and procedures to be

Photo tuition - panoramic image Creativity

Photographic Tips: How to take that perfect panoramic image

A series for aspiring photographers To improve your photography I thought that I would cover a number of photographic techniques as a set of photographic tips in the blog. Photographic tips: The panoramic image How do you take the perfect panoramic shot? The technique is fairly simple and the majority of people will be able

Marketing and event photography for Ground Designn Commercial

Gaining publicity by utilising PR and Marketing photography

The marketing mix has definitely changed over the years. Never more so in the latest crisis. There is increasing emphasis for online content and social media awareness. The immediacy of modern platforms and the sheer quantity of data being put out there means that your post can disappear in moments. The key to success is

Architecture

Commercial Interiors Shoot

Refurbished offices for Regus by Falcon Construction Many of you are aware that I specialise in residential interior photography, however you may not know that I also cover commercial interiors too. Recently I have undertaken an interiors shoot for a construction company tasked with re-furbishing serviced offices for Regus. The purpose of this shoot was

Architecture

Interiors photography for an expanding chain of Pubs

Background to the interior photography shoot. It was perhaps my dream referral when I was introduced by a networking colleague to carry out interiors photography for an expanding chain of pubs. Initially I was called to a meeting to discuss food photography. (See previous blog post –The art of the food-photographer ) At the meeting

Commercial

How to make food look attractive

The art of food photography  A case study on how food photographers work today So what is the purpose of food photography when it comes to marketing? This is an interesting question, as things have changed in the last few years. No longer do you find food photography with set up shots, often with fake ingredients

Events

Christmas Concert featuring the Elmbridge Choirs

A ‘Perfect Christmas Night’ concert. The Elmbridge Choirs I was recently given the privilege to cover the annual Christmas concert for the two Elmbridge choirs. This was a spectacular event that took place in Christ Church in Woking. The two Elmbridge choirs are very well known in my home area. The evening boasted a full house

Creativity

Creative gothic styled shoot.

The benefits of collaboration in building creativity in your photography Setting it all up: Building the team The creative Gothic styled shoot idea came about from a chance meeting in the most unusual of circumstances. You would not normally expect such an encounter from the dull atmosphere of a local business exhibition. It is true